OUTDOOR BLOG

Hey, I’m Bill Matthews—family man, outdoor junkie, and your guide to fishing, cooking, and living large in the Pacific Northwest (MT, ID, WA, OR, AK). I kicked off this blog in 2017 as a spot to share my obsession with casting lines, firing up the grill, and soaking in the wild. What started as a personal fishing log has grown into a hub where I connect with fellow adventurers, rep the brands I believe in, and inspire folks to ditch the grind and fish more, work less.
As an independent rep and business owner, I’ve spent years in the outdoor industry, and I’m here to spill the good stuff—tips, recipes, and stories that get you stoked to hit the water or the woods. Whether you’re a newbie angler or a seasoned pro, stick around for the latest scoop, or dig into classics like  Magic Happens, Topwater Rockfish  or Walleye Tacos. Let’s chase the next big catch together—drop me a line anytime!​

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